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The Role of AI in Protecting Digital Assets from Cybercrime

Anupama Mukherjee • Mar 13, 2024

AI technology is revolutionizing the way we protect our digital assets. We’ve all heard of artificial intelligence (AI), but what does it mean for cybersecurity? 


The implications of AI technology in cybercrime prevention are far-reaching and have the potential to transform the way we protect ourselves from malicious actors.


In this article, we will discuss the role of AI in protecting digital assets from cybercrime. We’ll explore how AI can be used as a powerful tool to combat malicious actors on the internet, and how it can improve existing security measures. Finally, we’ll consider some potential challenges and opportunities posed by AI-based cybercrime prevention technology.

AI and Its Impact on Cybersecurity

When it comes to cybersecurity, AI has the potential to be a great protector—but exactly what is AI and how does it do this?


Artificial intelligence (AI) is
defined as "the ability of a computer or a robot controlled by a computer to do tasks that are usually done by humans because they require human intelligence and discernment."


In short, it is the ability of machines to think and act like humans. It uses data and advanced algorithmic models to identify trends, detect anomalies and make decisions for itself. It can further automate processes, predict outcomes, learn from experience and adapt to new environments. Self-driving cars, personalized shopping, automatic checkouts at stores, robotic vacuum cleaners, voice-activated home assistants, and chatbots are all part of the extraordinary world of AI. 


The global AI market is predicted to reach
$1,811.8 billion by 2030, showing that it is a fast-growing industry that has the potential to transform how we live and work. In fact, 77% of the devices we use today feature some form of AI technology. But what does this mean for cybersecurity? 


When it comes to cybersecurity, AI can have a big impact on the fight against cybercrime. For one, it can be used to quickly analyze large amounts of data to identify suspicious activities and alert administrators when a threat is detected. Additionally, AI can be trained to recognize potential threats before they occur by monitoring user behavior and analyzing any changes over time. Finally, AI-driven systems can also be used to automatically deploy countermeasures against cyberattacks in real time.


Implementing AI in cybersecurity shows great promise. The artificial intelligence in cybersecurity market is expected to grow at a CAGR of
23.6% from 2020 to 2027 to reach $46.3 billion by 2027. This increase is expected to be fueled by the rapidly evolving threat landscape, the need to secure more endpoints than ever before, the widespread skills shortage, and the need to reduce data breaches and respond more effectively to incidents. 


It's clear that AI can help businesses and organizations protect their digital assets more effectively than ever before. But can AI be the perfect tool for combating cybercrime? And do the benefits of AI outweigh the risks? These are some of the questions we'll answer in the next few sections.

Applications of AI in Cybersecurity

AI has the potential to revolutionize cybersecurity, and here’s why. Artificial intelligence (AI) can be used to detect potential cyber threats that human analysts might miss. AI algorithms can also detect code changes and system vulnerabilities in real time.


Plus, AI can enable more comprehensive risk assessments by scanning network traffic at all times rather than just periodically. AI-driven tools can even automate the process of creating an individualized response plan for handling a breach.


Not only that, but these machines are capable of learning from experience, which means they get better with each scan and response they perform. By running automated scans continuously, AI-powered systems can detect unusual activities and flag them quickly – usually before any actual harm is done.


Here are some of the most common use cases for AI in cybersecurity:


  • Threat Detection and Analysis
  • Intrusion Detection and Prevention
  • Malware Detection
  • Vulnerability Management
  • Security Operations Center (SOC) Optimization
  • Identity and Access Management
  • Fraud Detection
  • Data Security
  • Password Protection and Authentication
  • Network Security
  • Phishing Detection and Prevention


According to Gartner, here are some areas in which AI can show significant security benefits:


Reduced False Positives

By 2027, AI is projected to significantly reduce false positive rates by 30%, refining results from various techniques to discern benign from malicious events. This reduction in false positives not only enhances the efficiency of security operations but also enables teams to focus their efforts on genuine security risks, thereby boosting overall cybersecurity posture.


Integration into Security Operations Centers (SOC)

The integration of generative AI utilities into Security Operations Centers (SOCs) shows great promise in improving threat analysis and incident response workflows. With features like interactive threat intelligence, alert enrichment, and mitigation assistance, these AI-driven utilities empower security teams to detect, respond to, and mitigate cyber threats more swiftly and effectively. By streamlining processes and providing contextual information, AI integration enhances operator proficiency, productivity, and ultimately, the security outcomes of organizations.


Code Assistants in Secure Application Development

Generative AI can also improve secure application development by offering innovative code assistants. These technologies integrate security features directly into the coding process, assisting developers in identifying vulnerabilities, reducing false positives, and implementing remedial recommendations. These code assistants empower application security teams to proactively address potential security risks, ultimately creating safer applications.


Technology such as AI and Machine Learning are finding their way into nearly every aspect of the enterprise, and security is no exception. Today, most industries rely heavily on technology to run their operations efficiently and securely – making AI a powerful tool for preventing cyber-attacks from happening in the first place. As the technology continues to evolve, it will become even more effective at protecting digital assets from malicious actors.


In a
survey of 600 CIOs, only 6% said their organization does not use AI at present. Moreover, 14% of this survey sample aims to become AI-driven enterprises by 2025.  The same study showed that companies see wider AI adoption as mission-critical for their future. This means that many organizations are already investing heavily in AI-related security solutions, or planning to do so soon. However, adopting AI doesn’t come without challenges.

Challenges with AI in Cybersecurity

AI presents many challenges when it comes to cybersecurity. AI can be complex and may require organizations to invest in resources, training and personnel. There are also data privacy issues that arise from using AI-driven analytics to detect security threats, as well as concerns about how the collected data is stored and used.


Resources & Training Costs

Integrating AI into cybersecurity requires significant investments in resources, tools and personnel. Companies need to acquire and configure the necessary hardware and software for AI solutions. They also need to train their staff on the new technologies, which comes with additional costs that may be difficult for some organizations to bear. Implementing AI-based cybersecurity systems requires highly skilled professionals who can design, develop, and maintain the systems. Many organizations struggle to find personnel with the necessary expertise and experience to build and maintain AI-based cybersecurity programs.


Data Quality

AI systems rely on large amounts of high-quality data to identify patterns and make accurate predictions. Poor quality data can lead to inaccurate results and false positives. Many organizations have difficulty collecting and managing the large amounts of data needed for effective AI-based cybersecurity programs.


Data Privacy

Using AI in cybersecurity solutions means collecting and analyzing a huge amount of data, which raises concerns about data privacy. Companies need to ensure they comply with relevant laws such as GDPR when it comes to storing and protecting customer data. They also need to ensure that the collected data is not used for any unauthorized purposes or shared with third parties without permission.


Accurate Analysis

AI solutions are only effective if they can accurately identify potential threats and respond appropriately. This means they must be continuously trained on large datasets in order to get better at recognizing patterns of malicious activity, which can be a time-consuming process. Additionally, companies need to ensure that their AI systems are regularly tested for accuracy in order to mitigate any false positives or false negatives that could result from inaccurate analysis.


Ethics and Biases

There is a risk that AI-based systems can perpetuate or even amplify existing biases and discrimination. Organizations must take steps to ensure that their AI-based cybersecurity systems are fair, transparent, and ethical.

AI in Cyberattacks

If there's one thing that cybercriminals love to do, it's to outsmart security systems. Perhaps the biggest disadvantage with AI is that it is not always the cyber defenders that use AI to develop new strategies. Attackers do too. 


The most recently launched AI chatbot, ChatGPT has been in the news for its advanced level of understanding language, but also for many wrong reasons. The AI chatbot can already create very convincing phishing emails and social engineering scams. Moreover, its coding capabilities can even
generate malware code on the fly. Over 53% in a recent report of respondents are concerned that ChatGPT may assist hackers in creating more credible and convincing phishing emails. 49% say it will enable less competent hackers to better their technical skills and disseminate fake information.


While AI helps to reduce the workload of human analysts, and automate security operations, it also enables hackers to automate and enhance their malicious campaigns. 

Best Practices for Leveraging the Power of AI for Security Solutions

AI can be incredibly powerful when it comes to spotting cyber threats and taking security measures to keep your digital assets safe. But there are still a few best practices you should keep in mind when leveraging AI for security solutions.


Stay on top of the AI landscape

The world of AI is constantly evolving, so it's important to stay up-to-date with the latest developments and trends in the industry. This will help you better understand how to best deploy AI for your specific security needs. Keep up with the news, read industry publications, and attend conferences and webinars related to AI and cybersecurity.


Monitor data input regularly

For an AI algorithm to function properly, it needs a steady stream of reliable data in order to spot threats or anomalies that could be indicative of a potential attack. Make sure you're regularly monitoring the data input into your algorithms, as inconsistencies can lead to erroneous conclusions or incorrect decisions being made.


Design with scalability in mind

When designing an AI security solution, make sure that it's scalable so that you can easily adjust it as needed if your organization grows or changes in any way. This will ensure that your security solution can easily scale up or down depending on the situation, making sure your digital assets are always safe and secure.

Conclusion

As AI continues to evolve and become more integrated into cybersecurity, organizations must be vigilant in leveraging its potential to protect against cyberattacks. AI can be a powerful tool for detecting malicious patterns and responding quickly to threats, but it also has unique risks and challenges that must be addressed. 


If you're thinking of implementing AI-based solutions to address the cybersecurity challenges that you are facing, make sure to do it right. Clearly define your goals and objectives, while keeping in mind the limitations of these solutions. Although AI can expedite and improve security capabilities, this is not possible without the right expertise. That's why it's important to work with a trusted partner who can assist you in identifying the best ways to leverage AI and automation to strengthen your cybersecurity posture.
Schedule a call with one of our security experts today to learn how we can help you protect your organization from today's most sophisticated cyber threats.

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